The Guide To Social Media Image Sizes

Whether its news updates, brand promotions, videos or even memes, knowing the basics of image des...

Whether it’s news updates, brand promotions, videos or even memes, knowing the basics of image design just isn’t enough!

Nowadays you need to be aware of what sizes these social media images need to be! Similar to Goldy locks and the 3 bears, we need to make sure that the images are not too small (so that they don’t pixelate), too big (so that we can’t upload them), but just right!

With the millions of people and businesses posting images repetitively on social media every day, it’s important that the images you use are eye-catching! Remember you’ve not got long to get people attention… According to Creative Cultivate, you’ve only got about around 2.7 seconds to get people’s attention.

With everyone doing a ‘quick scroll’ through Facebook, Twitter, Instagram etc. you need to make sure your brand is noticeable and advertised as one to remember.

Facebook

According to Statista, Facebook is the largest social media network in the world with 2.3 billion active users.

With the potential of 2.3 billion people seeing your page, it’s vital to get your ‘best side’ on the images your posting. One thing to remember when choosing the right images is whether it looks alright on mobile as well as desktop. The variation in size can be a large contributor to making the images look distorted.

Little Reminder: Don’t forget that your profile picture will cover a select part of your cover photo, make sure that it’s not covering any important information. Better still, if done right, you can have a little fun with the 2 images sitting together.

facebook social media size

Image Size Details:

  • Cover photo: 820 px wide by 312 px tall
  • Profile image: 180 px wide by 180 px tall
  • Highlighted image: 1200 px wide by 717 px tall
  • Shared image: 1200 px wide by 630 px tall
  • Shared link thumbnail image: 1200 px wide by 628 px tall

Twitter

Twitter is great for following trends and sharing news updates as and when they happen. There are in fact 336 million monthly active users on Twitter in 2018.

Your Twitter profile will have a profile picture, this will be used to represent your brand. Also, you will have a header photo that is much larger than the profile picture, this is similar to how the Facebook profile is constructed.

twitter social media size

Image Size Details:

  • Header photo: 1500 px wide by 500 px tall
  • Profile image: 400 px wide by 400 px tall
  • In-stream photo: 440 px wide by 220 px tall

Linkedin

Linkedin… the social media network for all things business! With 500 million users LinkedIn is the largest professional network in the world.

Your Linkedin profile you will have a photo of yourself or of your business logo, this can people who know you by face to find you! The background image is an awkward shape but if you get the image to fit it will work really well!

linkedin social media size

Image Size Details:

  • Header photo: 1584 px wide by 396 px tall
  • Profile image: 300 px wide by 300 px tall
  • Company cover photo: 1192 px wide by 220 px tall
  • Shared Image: 1200px wide by 627 px tall

Instagram

Whether you want a perfect profile photo or a landscape shot of that new office layout, Instagram’s sizing can suit all your business profile needs.

You can also get creative with Instagram’s filter features as well as the recently released Luxe editing tool – sharpening both contrast, brightness and HDR range…

Instagram social media size

Image Size Details:

  • Profile picture: 180 px wide by 180 px tall
  • Square photo size: 1080 px wide by 1080 px tall
  • Portrait photo size: 1080 px wide by 1350 px tall
  • Fullscreen story image: 1080 px wide by 1920 px tall

Using all of these social media platforms can be a good place to market your business from! Us at Mosaic help businesses find your online presence and develop it with them!

If you need some help when it comes to creating, setting up and posting on social media, then you can contact us here, or call us on 01925 563 960 to get some more information.

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