Benefits of using Shopify for your Ecommerce website

If you’re a product-selling business, the best way to start selling simply and efficiently is wit...

If you’re a product-selling business, the best way to start selling simply and efficiently is with Shopify; believe us, your customers will thank you!

In our latest blog, we’ll detail a host of reasons why using Shopify for your eCommerce website is a must and outline the many benefits of having the plugin on site.

A Hosted Platform –

This means instead of hosting the site on your own server, it is hosted on Shopify-optimized servers. By managing the hosting and server, your website and Shopify will run as one seamlessly, without compromising on speed!

Security Updates –

Any security updates to be downloaded and installed on the Shopify eCommerce platform are automatically performed as needed. Because of this, downtime for your store isn’t an issue, allowing you to continue to generate revenue through your store.

Many third-party plugins can cause your store to break, leaving you hanging while the plugin developer or host catch up and create fixes.

With Shopify, security issues are a thing of the past, ticking away in the background. At the same time, you can continue to do what you do best!

Apps & Customer Support –

With their own app store, Shopify can extend and increase the functionality of your site store at the click of a button!

All apps are vetted and approved by Shopify before they can be added to the store. Costing of apps is often on a subscription basis which includes automatic update notifications.

Third-party plugins are often filled with nasty bugs and viruses. This can be a disaster for your store and often result in unwanted extra costs!

In addition to the support our Web team can offer, Shopify also has its own customer support team that can provide help and advice 24/7. In addition to this, they also have excellent documentation via their help centre, which cover numerous FAQs about your Shopify store.

Customisable –

Shopify websites are designed to be customisable, giving a site owner countless options for their Shopify store.

From themes to simply moving content, Shopify makes editing and customising a breeze!

All Shopify themes are thoroughly tested and vetted, allowing you to pick between numerous themes and styles until you find the one that’s just right!

SEO & Marketing tools –

To truly get your product out there into the big wide world, you’ll need to make the most of SEO & Marketing. Luckily for you, Shopify has all the tools you need inbuilt!

From social channel integration and SEO optimisation, your product will be sat front and centre in front of your target audience in no time!

Multiple sales channels –

Shopify can act as much more than just an online store. The Shopify admin can also add sales channels for the following out of the box:

Shopify Point of sale system which can be used in your physical store/s
Facebook Shop functionality.
Apps integration with other external systems allows stock monitoring across many platforms.

Abandoned cart recovery & built-in payment gateway –

How many times as a shopper have you gone to buy a product, got distracted and forgot to complete the purchase? The honest answer is probably quite a lot!

With Shopify, make this common mistake a thing of the past with abandoned cart recovery. An abandoned cart will automatically send the customer a quick reminder that they may have forgotten to complete your purchase.

When it comes to payment gateways, you have many options to choose from, including Shopify’s own in-built payment gateway. These include:

Find a complete list of payment providers here: https://www.shopify.co.uk/payment-gateways/united-kingdom

Refund, privacy, and TOS statements –

Shopify has a generator built directly in the admin to help to generate GDPR-complaint Refund, Privacy, and TOS statements. These are a great starting point and are easy to edit to your needs.

As Shopify benefits go, this is one of the biggest; allowing small to medium businesses to do what they do best, rather than worrying about legal informational pages!

To learn more about our eCommerce expertise, call 01925 563 960 or fill in our enquiry form here.